Ads API

REST endpoints for ads in ServFlo: 10 operations with parameters, request and response fields, permissions and curl examples.

Base URL: https://app.servflo.ai/api. Every call needs Authorization: Bearer sfk_… (Authentication); {organizationId} ($ORGANIZATION_ID in the examples) is your business's id.

Operation	Endpoint	Risk
Ad accounts and connections	`GET /organizations/{organizationId}/ads/accounts`	`read`
An ad account	`GET /organizations/{organizationId}/ads/accounts/{adAccountId}`	`read`
Start connecting an ad platform	`POST /organizations/{organizationId}/ads/connect`	`sensitive`
Choose the ad accounts ServFlo reads	`POST /organizations/{organizationId}/ads/accounts/choose`	`sensitive`
Disconnect an ad platform	`POST /organizations/{organizationId}/ads/disconnect`	`sensitive`
Add ServFlo tracking to campaigns	`POST /organizations/{organizationId}/ads/accounts/{adAccountId}/tracking`	`sensitive`
Sync an ad account now	`POST /organizations/{organizationId}/ads/accounts/{adAccountId}/sync`	`write`
List ad campaigns	`GET /organizations/{organizationId}/ads/campaigns`	`read`
An ad campaign	`GET /organizations/{organizationId}/ads/campaigns/{adCampaignId}`	`read`
What ads returned	`GET /organizations/{organizationId}/ads/report`	`read`

Ad accounts and connections

GET /organizations/{organizationId}/ads/accounts

Whether Google Ads and Meta are connected (and usable on this server), the ad accounts each sign-in can use, and the business's ad accounts with their sync state. Start here before connecting, choosing accounts or reading the return. Read-only.


Permission	`ads.read` (Owner, Admin)
Risk	`read`, OAuth scope `servflo.read`. Read: reads only.
MCP tool	`adAccounts_list` (toolset `ads`)

Example

curl "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/accounts" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`mode`	enum	SERVFLO_ADS on this server. One of `fake`, `live`, `off`.
`platforms`	array of object
`platforms[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`platforms[].mode`	enum	fake: demo accounts (tests); live: the real platform; unconfigured: this server has no app credentials for it; off: ads are switched off here. One of `fake`, `live`, `unconfigured`, `off`.
`platforms[].connected`	boolean
`platforms[].status`	string
`platforms[].account`	string or null	Who signed in at the platform.
`platforms[].connectedAt`	string (date-time) or null
`platforms[].lastError`	string or null
`platforms[].available`	array of object	The ad accounts this sign-in can use; choose with POST /ads/accounts/choose.
`platforms[].available[].externalAccountId`	string
`platforms[].available[].name`	string
`platforms[].available[].currency`	string
`platforms[].available[].timeZone`	string
`platforms[].available[].chosen`	boolean	ServFlo reads this account.
`accounts`	array of object
`accounts[].id`	string
`accounts[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`accounts[].mode`	enum	One of `MANAGED`, `CONNECTED`.
`accounts[].externalAccountId`	string	The platform's id: a Google Ads customer id (digits) or a Meta ad account id.
`accounts[].loginCustomerId`	string or null
`accounts[].name`	string
`accounts[].currency`	string	ISO 4217; spend is integer cents of it.
`accounts[].timeZone`	string	The ad account's time zone: spend days are in it.
`accounts[].status`	string	ACTIVE (synced hourly), DISCONNECTED (no longer read; history kept), and others.
`accounts[].backfilledAt`	string (date-time) or null	When the first 90-day spend import finished.
`accounts[].trackingAddedAt`	string (date-time) or null
`accounts[].lastSyncAt`	string (date-time) or null
`accounts[].lastError`	string or null
`accounts[].createdAt`	string (date-time)
`accounts[].campaignCount`	integer

An ad account

GET /organizations/{organizationId}/ads/accounts/{adAccountId}

One ad account with its campaigns (imported from the platform). Read-only.


Permission	`ads.read` (Owner, Admin)
Risk	`read`, OAuth scope `servflo.read`. Read: reads only.
MCP tool	`adAccounts_get` (toolset `ads`)

Parameters

Name	In	Type	Required	Description
`adAccountId`	path	string	Yes

Example

curl "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/accounts/{adAccountId}" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`id`	string
`platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`mode`	enum	One of `MANAGED`, `CONNECTED`.
`externalAccountId`	string	The platform's id: a Google Ads customer id (digits) or a Meta ad account id.
`loginCustomerId`	string or null
`name`	string
`currency`	string	ISO 4217; spend is integer cents of it.
`timeZone`	string	The ad account's time zone: spend days are in it.
`status`	string	ACTIVE (synced hourly), DISCONNECTED (no longer read; history kept), and others.
`backfilledAt`	string (date-time) or null	When the first 90-day spend import finished.
`trackingAddedAt`	string (date-time) or null
`lastSyncAt`	string (date-time) or null
`lastError`	string or null
`createdAt`	string (date-time)
`campaignCount`	integer
`campaigns`	array of object
`campaigns[].id`	string
`campaigns[].adAccountId`	string
`campaigns[].externalCampaignId`	string or null
`campaigns[].name`	string
`campaigns[].kind`	string	SEARCH, PERFORMANCE_MAX, META_LEADS, META_TRAFFIC, LSA or OTHER (imported).
`campaigns[].goal`	string or null
`campaigns[].status`	string	ACTIVE, PAUSED, ENDED, REJECTED (and DRAFT for ServFlo drafts).
`campaigns[].platformStatus`	string or null
`campaigns[].origin`	enum	Imported: read from a connected account; not editable in ServFlo yet. One of `SERVFLO`, `IMPORTED`.
`campaigns[].dailyBudgetCents`	integer or null
`campaigns[].utmCampaign`	string or null	Our utm_campaign: a request whose visit carries it is credited to this campaign.
`campaigns[].trackingPhoneNumberId`	string or null
`campaigns[].landingPageId`	string or null
`campaigns[].businessUnitId`	string or null
`campaigns[].lastSyncAt`	string (date-time) or null
`campaigns[].createdAt`	string (date-time)
`campaigns[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`campaigns[].accountName`	string
`campaigns[].currency`	string

Start connecting an ad platform

POST /organizations/{organizationId}/ads/connect

Grants access: returns the platform's consent URL (Google: the adwords scope; Meta: ads_read, ads_management and the lead and Page permissions). The person signs in there; the platform then redirects to /integrations/ads/callback with code and state, finished with POST /ads/callback. 400 when this server has no credentials for the platform.


Permission	`ads.spend` (Owner, Admin)
Risk	`sensitive`, OAuth scope `servflo.sensitive`. Sensitive: moves money, deletes, sends or shows something to a customer, or grants or revokes access.
MCP tool	`adAccounts_connect` (toolset `ads`)
Plan	Needs the Ads add-on.
Approval	Waits for your approval in ServFlo when called with an API key or a connected app: the first call answers `428 APPROVAL_REQUIRED`; once you approve it, repeat the call with the `X-ServFlo-Approval` header. See Approvals.

Request body

Field	Type	Required	Description
`platform`	enum	Yes	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.

Example

curl -X POST "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/connect" \
  -H "Authorization: Bearer $SERVFLO_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"platform":"GOOGLE_ADS"}'

Response

200: the answer's fields

Field	Type	Description
`authorizeUrl`	string
`mode`	enum	fake: demo accounts (tests); live: the real platform; unconfigured: this server has no app credentials for it; off: ads are switched off here. One of `fake`, `live`, `unconfigured`, `off`.
`platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.

Choose the ad accounts ServFlo reads

POST /organizations/{organizationId}/ads/accounts/choose

Grants access: the platform's ad accounts ServFlo may read (ids from GET /ads/accounts → platforms[].available). The list replaces the previous one: an account left out stops syncing and keeps its history. Chosen accounts are synced now: campaigns imported and 90 days of spend. Spends nothing.


Permission	`ads.spend` (Owner, Admin)
Risk	`sensitive`, OAuth scope `servflo.sensitive`. Sensitive: moves money, deletes, sends or shows something to a customer, or grants or revokes access.
MCP tool	`adAccounts_chooseAccounts` (toolset `ads`)
Plan	Needs the Ads add-on.
Approval	Waits for your approval in ServFlo when called with an API key or a connected app: the first call answers `428 APPROVAL_REQUIRED`; once you approve it, repeat the call with the `X-ServFlo-Approval` header. See Approvals.

Request body

Field	Type	Required	Description
`platform`	enum	Yes	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`externalAccountIds`	array of string	Yes	The platform's ad account ids, as listed in `available`. Up to 50 items.

Example

curl -X POST "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/accounts/choose" \
  -H "Authorization: Bearer $SERVFLO_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"platform":"GOOGLE_ADS","externalAccountIds":["externalAccount_id"]}'

Response

200: the answer's fields

Field	Type	Description
`mode`	enum	SERVFLO_ADS on this server. One of `fake`, `live`, `off`.
`platforms`	array of object
`platforms[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`platforms[].mode`	enum	fake: demo accounts (tests); live: the real platform; unconfigured: this server has no app credentials for it; off: ads are switched off here. One of `fake`, `live`, `unconfigured`, `off`.
`platforms[].connected`	boolean
`platforms[].status`	string
`platforms[].account`	string or null	Who signed in at the platform.
`platforms[].connectedAt`	string (date-time) or null
`platforms[].lastError`	string or null
`platforms[].available`	array of object	The ad accounts this sign-in can use; choose with POST /ads/accounts/choose.
`platforms[].available[].externalAccountId`	string
`platforms[].available[].name`	string
`platforms[].available[].currency`	string
`platforms[].available[].timeZone`	string
`platforms[].available[].chosen`	boolean	ServFlo reads this account.
`accounts`	array of object
`accounts[].id`	string
`accounts[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`accounts[].mode`	enum	One of `MANAGED`, `CONNECTED`.
`accounts[].externalAccountId`	string	The platform's id: a Google Ads customer id (digits) or a Meta ad account id.
`accounts[].loginCustomerId`	string or null
`accounts[].name`	string
`accounts[].currency`	string	ISO 4217; spend is integer cents of it.
`accounts[].timeZone`	string	The ad account's time zone: spend days are in it.
`accounts[].status`	string	ACTIVE (synced hourly), DISCONNECTED (no longer read; history kept), and others.
`accounts[].backfilledAt`	string (date-time) or null	When the first 90-day spend import finished.
`accounts[].trackingAddedAt`	string (date-time) or null
`accounts[].lastSyncAt`	string (date-time) or null
`accounts[].lastError`	string or null
`accounts[].createdAt`	string (date-time)
`accounts[].campaignCount`	integer

Disconnect an ad platform

POST /organizations/{organizationId}/ads/disconnect

Revokes access: revokes and forgets the platform's tokens and stops syncing its ad accounts. Campaigns, spend history and credited requests stay; connect again to resume. Campaigns keep running at the platform.


Permission	`ads.spend` (Owner, Admin)
Risk	`sensitive`, OAuth scope `servflo.sensitive`. Sensitive: moves money, deletes, sends or shows something to a customer, or grants or revokes access.
MCP tool	`adAccounts_disconnect` (toolset `ads`)
Approval	Over MCP, this tool always waits for your approval in ServFlo. See Approvals.

Request body

Field	Type	Required	Description
`platform`	enum	Yes	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.

Example

curl -X POST "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/disconnect" \
  -H "Authorization: Bearer $SERVFLO_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"platform":"GOOGLE_ADS"}'

Response

200: the answer's fields

Field	Type	Description
`mode`	enum	SERVFLO_ADS on this server. One of `fake`, `live`, `off`.
`platforms`	array of object
`platforms[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`platforms[].mode`	enum	fake: demo accounts (tests); live: the real platform; unconfigured: this server has no app credentials for it; off: ads are switched off here. One of `fake`, `live`, `unconfigured`, `off`.
`platforms[].connected`	boolean
`platforms[].status`	string
`platforms[].account`	string or null	Who signed in at the platform.
`platforms[].connectedAt`	string (date-time) or null
`platforms[].lastError`	string or null
`platforms[].available`	array of object	The ad accounts this sign-in can use; choose with POST /ads/accounts/choose.
`platforms[].available[].externalAccountId`	string
`platforms[].available[].name`	string
`platforms[].available[].currency`	string
`platforms[].available[].timeZone`	string
`platforms[].available[].chosen`	boolean	ServFlo reads this account.
`accounts`	array of object
`accounts[].id`	string
`accounts[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`accounts[].mode`	enum	One of `MANAGED`, `CONNECTED`.
`accounts[].externalAccountId`	string	The platform's id: a Google Ads customer id (digits) or a Meta ad account id.
`accounts[].loginCustomerId`	string or null
`accounts[].name`	string
`accounts[].currency`	string	ISO 4217; spend is integer cents of it.
`accounts[].timeZone`	string	The ad account's time zone: spend days are in it.
`accounts[].status`	string	ACTIVE (synced hourly), DISCONNECTED (no longer read; history kept), and others.
`accounts[].backfilledAt`	string (date-time) or null	When the first 90-day spend import finished.
`accounts[].trackingAddedAt`	string (date-time) or null
`accounts[].lastSyncAt`	string (date-time) or null
`accounts[].lastError`	string or null
`accounts[].createdAt`	string (date-time)
`accounts[].campaignCount`	integer

Add ServFlo tracking to campaigns

POST /organizations/{organizationId}/ads/accounts/{adAccountId}/tracking

Changes live ads: asks the platform to add ServFlo's UTM parameters (utm_source, utm_medium, utm_campaign) to every imported campaign's landing URLs, so requests from those ads are credited to their campaign. Google: set on each campaign (final URL suffix). Meta keeps URL parameters on each ad: manual lists what to paste in Ads Manager. Spends nothing; 409 when the account isn't connected.


Permission	`ads.manage` (Owner, Admin)
Risk	`sensitive`, OAuth scope `servflo.sensitive`. Sensitive: moves money, deletes, sends or shows something to a customer, or grants or revokes access.
MCP tool	`adAccounts_addTracking` (toolset `ads`)
Plan	Needs the Ads add-on.
Approval	Over MCP, this tool asks for your OK first (in the AI app when it supports it, otherwise in ServFlo). See Approvals.

Parameters

Name	In	Type	Required	Description
`adAccountId`	path	string	Yes

Example

curl -X POST "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/accounts/{adAccountId}/tracking" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`campaigns`	integer
`applied`	integer	Campaigns the platform now tags itself.
`manual`	array of object
`manual[].adCampaignId`	string
`manual[].name`	string
`manual[].urlParameters`	string
`failed`	array of object
`failed[].adCampaignId`	string
`failed[].name`	string
`failed[].error`	string

Sync an ad account now

POST /organizations/{organizationId}/ads/accounts/{adAccountId}/sync

Reads the account's campaigns and recent spend from the platform now (it also happens every hour; a day's spend is final three days after it), then credits recent requests whose ad click the platform can name. Rate-limited; 409 when the account isn't connected.


Permission	`ads.manage` (Owner, Admin)
Risk	`write`, OAuth scope `servflo.write`. Write: creates or changes records inside the business; nothing leaves it.
MCP tool	`adAccounts_sync` (toolset `ads`)
Plan	Needs the Ads add-on.

Parameters

Name	In	Type	Required	Description
`adAccountId`	path	string	Yes

Example

curl -X POST "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/accounts/{adAccountId}/sync" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`campaigns`	integer
`days`	integer	Spend days written.
`resolvedClicks`	integer	Requests credited by their click id.
`skipped`	boolean	Another sync had just finished; nothing new.

List ad campaigns

GET /organizations/{organizationId}/ads/campaigns

The business's ad campaigns (imported from connected accounts), filtered by adAccountId, platform or status. For what they returned, call GET /ads/report. Read-only.


Permission	`ads.read` (Owner, Admin)
Risk	`read`, OAuth scope `servflo.read`. Read: reads only.
MCP tool	`adCampaigns_list` (toolset `ads`)
Plan	Needs the Ads add-on.

Parameters

Name	In	Type	Required	Description
`adAccountId`	query	string	No
`platform`	query	enum	No	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`status`	query	enum	No	One of `DRAFT`, `PUBLISHING`, `ACTIVE`, `PAUSED`, `PAUSED_FUNDS`, `REJECTED`, `ENDED`.

Example

curl "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/campaigns" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

An array of objects:

Field	Type	Description
`id`	string
`adAccountId`	string
`externalCampaignId`	string or null
`name`	string
`kind`	string	SEARCH, PERFORMANCE_MAX, META_LEADS, META_TRAFFIC, LSA or OTHER (imported).
`goal`	string or null
`status`	string	ACTIVE, PAUSED, ENDED, REJECTED (and DRAFT for ServFlo drafts).
`platformStatus`	string or null
`origin`	enum	Imported: read from a connected account; not editable in ServFlo yet. One of `SERVFLO`, `IMPORTED`.
`dailyBudgetCents`	integer or null
`utmCampaign`	string or null	Our utm_campaign: a request whose visit carries it is credited to this campaign.
`trackingPhoneNumberId`	string or null
`landingPageId`	string or null
`businessUnitId`	string or null
`lastSyncAt`	string (date-time) or null
`createdAt`	string (date-time)
`platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`accountName`	string
`currency`	string

An ad campaign

GET /organizations/{organizationId}/ads/campaigns/{adCampaignId}

One campaign with its last 30 spend days (impressions, clicks, spend, the platform's own conversions, and whether each day is final). Read-only.


Permission	`ads.read` (Owner, Admin)
Risk	`read`, OAuth scope `servflo.read`. Read: reads only.
MCP tool	`adCampaigns_get` (toolset `ads`)
Plan	Needs the Ads add-on.

Parameters

Name	In	Type	Required	Description
`adCampaignId`	path	string	Yes

Example

curl "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/campaigns/{adCampaignId}" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`id`	string
`adAccountId`	string
`externalCampaignId`	string or null
`name`	string
`kind`	string	SEARCH, PERFORMANCE_MAX, META_LEADS, META_TRAFFIC, LSA or OTHER (imported).
`goal`	string or null
`status`	string	ACTIVE, PAUSED, ENDED, REJECTED (and DRAFT for ServFlo drafts).
`platformStatus`	string or null
`origin`	enum	Imported: read from a connected account; not editable in ServFlo yet. One of `SERVFLO`, `IMPORTED`.
`dailyBudgetCents`	integer or null
`utmCampaign`	string or null	Our utm_campaign: a request whose visit carries it is credited to this campaign.
`trackingPhoneNumberId`	string or null
`landingPageId`	string or null
`businessUnitId`	string or null
`lastSyncAt`	string (date-time) or null
`createdAt`	string (date-time)
`platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`accountName`	string
`currency`	string
`days`	array of object
`days[].date`	string
`days[].impressions`	integer
`days[].clicks`	integer
`days[].spendCents`	integer
`days[].platformConversions`	number
`days[].final`	boolean	The platform no longer restates this day.

What ads returned

GET /organizations/{organizationId}/ads/report

Per campaign, per platform and in total for a date range (default the last 30 days): spend, impressions, clicks, leads (requests credited to the campaign + calls on its tracking number), booked jobs, revenue (paid on those jobs' and quotes' invoices within windowDays of the lead, default 90), cost per lead and per job, and return on spend; with ServFlo's Ads fee beside it. Spend days are in each ad account's time zone; leads are counted on the business's days. Read-only.


Permission	`ads.read` (Owner, Admin)
Risk	`read`, OAuth scope `servflo.read`. Read: reads only.
MCP tool	`adReports_summary` (toolset `ads`)
Plan	Needs the Ads add-on.

Parameters

Name	In	Type	Required	Description
`from`	query	string	No	First day, YYYY-MM-DD (default 29 days before today).
`to`	query	string	No	Last day, YYYY-MM-DD (default today).
`platform`	query	enum	No	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`adAccountId`	query	string	No
`windowDays`	query	integer	No	Days after a lead its paid invoices count (default 90). 1–365.

Example

curl "https://app.servflo.ai/api/organizations/$ORGANIZATION_ID/ads/report" \
  -H "Authorization: Bearer $SERVFLO_API_KEY"

Response

200: the answer's fields

Field	Type	Description
`range`	object
`range.from`	string
`range.to`	string
`range.timezone`	string
`windowDays`	integer
`currency`	string
`totals`	object
`totals.spendCents`	number	Spend in cents of the account currency.
`totals.impressions`	number
`totals.clicks`	number
`totals.requests`	integer	Requests credited to the campaign (adCampaignId).
`totals.calls`	integer	Inbound calls on the campaign's tracking number.
`totals.leads`	integer	requests + calls.
`totals.bookedJobs`	integer	Jobs those requests became, directly or by a quote.
`totals.revenueCents`	number	Paid on those jobs' and quotes' invoices within the attribution window.
`totals.costPerLeadCents`	number or null
`totals.costPerJobCents`	number or null
`totals.returnOnSpend`	number or null	Revenue ÷ spend (2.5 = $2.50 back per $1).
`byPlatform`	array of object
`byPlatform[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`byPlatform[].spendCents`	number	Spend in cents of the account currency.
`byPlatform[].impressions`	number
`byPlatform[].clicks`	number
`byPlatform[].requests`	integer	Requests credited to the campaign (adCampaignId).
`byPlatform[].calls`	integer	Inbound calls on the campaign's tracking number.
`byPlatform[].leads`	integer	requests + calls.
`byPlatform[].bookedJobs`	integer	Jobs those requests became, directly or by a quote.
`byPlatform[].revenueCents`	number	Paid on those jobs' and quotes' invoices within the attribution window.
`byPlatform[].costPerLeadCents`	number or null
`byPlatform[].costPerJobCents`	number or null
`byPlatform[].returnOnSpend`	number or null	Revenue ÷ spend (2.5 = $2.50 back per $1).
`byCampaign`	array of object
`byCampaign[].adCampaignId`	string
`byCampaign[].name`	string
`byCampaign[].platform`	enum	The ad platform: GOOGLE_ADS (Google Ads) or META (Facebook and Instagram). One of `GOOGLE_ADS`, `META`.
`byCampaign[].kind`	string
`byCampaign[].status`	string
`byCampaign[].origin`	string
`byCampaign[].adAccountId`	string
`byCampaign[].accountName`	string
`byCampaign[].spendCents`	number	Spend in cents of the account currency.
`byCampaign[].impressions`	number
`byCampaign[].clicks`	number
`byCampaign[].requests`	integer	Requests credited to the campaign (adCampaignId).
`byCampaign[].calls`	integer	Inbound calls on the campaign's tracking number.
`byCampaign[].leads`	integer	requests + calls.
`byCampaign[].bookedJobs`	integer	Jobs those requests became, directly or by a quote.
`byCampaign[].revenueCents`	number	Paid on those jobs' and quotes' invoices within the attribution window.
`byCampaign[].costPerLeadCents`	number or null
`byCampaign[].costPerJobCents`	number or null
`byCampaign[].returnOnSpend`	number or null	Revenue ÷ spend (2.5 = $2.50 back per $1).
`addOn`	object	ServFlo's Ads fee, shown beside the return (ad spend passes through at cost).
`addOn.name`	string
`addOn.monthlyUsd`	number
`addOn.yearlyUsd`	number

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